The brand was founded in RenéBannwart, with his entrepreneurial spirit and with all the top watchmakers from the well-known tabulation accumulated experience, so he was able to create their own brand, and in 1955 and uncle Gaston Ries Set up a unique brand of watchmaking – Corum Watch.
RenéBannwart loves the Latin term quorum, which means that the organization extends through the minimum quorum of effective decisions to the most basic elements that make things work. However, RenéBannwart simplified its spelling to CORUM and used it as the brand’s English name.
Since 1955, when La Chaux-de-Fonds was founded, the Kunlun watch to be determined to stand in the forefront of the Swiss watch industry.
The brand’s logo is a key to the sky, a symbol of understanding the mysterious things, solve the unknown mysteries, explore new areas and unremitting innovation. It also represents the creativity, tenacity, and courage required to fully grasp the mysteries of time.
In 1956, the first Corum Watch surface market, while the brand has introduced a series of innovative tabulation concept and achieved great success. Its innovative ideas and even get the industry’s affirmation, the industry recognized as one of the most innovative brands.
In 1966, the founder’s son Jean-RenéBannwart joined the Corum watchmaking company, and created the famous Corum watch Admiral’s Cup Admiral Cup series watch.